calendar

The AI Campaign Calendar is an innovative tool in the dashboard that helps you plan, create, and manage campaigns efficiently. With a clear calendar view, you can easily track planned actions and important events. The calendar uses artificial intelligence (AI) to automatically provide you with personalized suggestions for push notifications.

What is AI and why is it useful?

Artificial intelligence analyzes data such as holidays, events, and company information to create suitable templates for campaigns. This saves you time when creating messages and allows you to deliver more relevant and targeted content.

What can the AI calendar be used for?

• Planning: Organize campaigns based on special events or holidays directly in the calendar.
• Automatic templates: Let AI suggest suitable texts for push notifications, e.g., for New Year's Eve, Mother's Day, or your app anniversary.
• Personalized communication: Create targeted messages that appeal to your customers and increase their engagement in the app.

Why should I use the AI calendar?

• Time-saving: Automatic suggestions reduce the effort required to create campaigns.
• Clear: The calendar shows you all planned activities at a glance.
• Efficient: Relevant and personalized messages improve interaction with your customers.

Step-by-step guide: Creating campaigns in the calendar

1. Open the calendar

• Access the messages section (1): Click on "Messages" on the left side of the dashboard.
• Select calendar (2): Under "Campaigns," you will find the calendar, which clearly displays planned and suggested campaigns.
• Select a suggestion (3): Click on a predefined entry, such as "New Year's Eve campaign suggestion." These suggestions are based on important events or holidays that may be relevant to your business.

2. Use campaign suggestions

• Select channel (4):
  • Email: For detailed information or quotes.
  • Push notification: For short and quick messages that are sent directly to users' smartphones.
  • SMS: Perfect for offers or congratulations in text form.
    However, push notifications are recommended.

3. Select AI-powered templates

• Automatic suggestions (5): Based on events and your company information, the AI creates three templates for push notifications.
• Example: "New Year's Eve Catering" (6): Select a template that you can use directly or customize to suit your needs.

4. Edit message

• Customize content (7):
  • Campaign name: Visible internally, e.g., "AI suggestion: New Year's Eve."
  • Title: A concise title that grabs users' attention, e.g., "The finest Leberkäse for your New Year's Eve party!"
  • Message: A short, appealing description, e.g., "Order our Leberkäse in over 20 varieties now and celebrate with the best quality!"

5. Save and send campaign

• Send test message: Check the message before it is sent.
• Save or activate: Save the campaign as a draft or schedule it to be sent at a specific time.

How it works in the app

• Use the video tutorial to create a push notification using the AI-powered calendar.