Frequency statistics: Insights into your customers' behavior
Frequency statistics show how often and regularly your customers interact with your company—ideal for analyzing engagement and optimizing customer retention measures.
📊 FAQ on frequency statistics
🤔 Which activities are counted?
All activities displayed in the activity history are recorded. However, opening apps does not count as an activity.
🔢 Does the visible number per day/time count the number of users or the number of activities?
The display shows the number of activities. This means that a user who has performed several activities is counted multiple times.
🛒 Are activities via the web shop also taken into account?
Yes, but only if they trigger an activity in the history —for example, if points are collected in the process.