Funktionsbeschreibung - Challenges

What exactly can this function do?

• Challenges motivate your customers to interact more and, as a result, to make purchases.
• You can add any content and participation conditions you like to your challenges in the dashboard. 
• Of course, you can also use the different segments here and release a specific challenge to a particular customer segment.
• It is also possible to limit these in time as a special offer, such as an Easter challenge.

The added value for you

• Challenges encourage your customers to interact more and, as a result, make purchases, thereby increasing your sales. 
• The more specific the challenges are, and the more your customers can identify with them, the more likely they are to want to successfully complete these challenges. 
• Your customers will be motivated to remain active in the app over the long term.
• You will learn more about your customers' behavior. Which challenge is more popular, what do your customers want?
• In addition, you build customer loyalty to your brand; through repeated interaction, they feel more connected to your brand.

The functions in detail

• You can create, edit, and delete challenges in the dashboard.
• Challenges can have a validity period and a visibility period.
• There are currently the following requirements for completing a challenge:
  • Check-in at a defined location
  • Scan of an RKSV/TSE QR code
  • Correct answers to a quiz
  • Submitting a form

• When completing a challenge, the following actions can be performed:
  • Assign customers to a segment
  • Awarding customer points
  • Customers can participate in a contest.

• Challenges can be linked together by assigning a segment.