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Bonuses – How it works!

With rewards, you can playfully reward your customers and increase their loyalty. They collect points and redeem them for attractive rewards—it's easy in the app! 🚀

What exactly can this function do?

With this feature, you can easily create a wide variety of rewards! 🎁

  • Collecting points through purchases or promotions is great—but it's attractive rewards that really make the points system exciting. 💡 Customers are motivated to continue collecting points when they know they can exchange them for great rewards.
  • Whether discounts, free products, or exclusive benefits—you decide which rewards you offer! 🚀

What is a premium?

A bonus is a special benefit that you can offer your customers as a reward for their loyalty. This could be, for example:

  • Free products 🎁
  • 1+1 promotions – Buy one, get one free!
  • Discounts – e.g. , 10% off your next purchase 🛍️
  • Donation rewards – Customers can donate their points to a good cause ❤️
  • Coupons – Activatable discounts that are automatically deducted from your next purchase
  • These rewards will make your loyalty program even more attractive and keep your customers motivated! 🚀

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How to create rewards 🎯


There are three optionsTo create rewards for your customers:
  • 1️⃣ Create your own reward – Design a customized reward according to your preferences.
    2️⃣ Use templates – Choose from existing templates and customize them.
    3️⃣ Partner rewards from the rewards marketplace – Take advantage of attractive rewards from external partners.
  • ➡️ Find out more here: Bonuses & Settings

Redeemable types for rewards

  • There are several ways your customers can redeem a reward:
  • 🏪 In-store redemption – The reward is redeemed by presenting it in the store, often with a static QR code or barcode.
    📦 Shipping – The reward is sent to the customer's specified address.
    🔑 Promo codes – One-time valid codes that can be redeemed online or in-store.
    ⚡ Instant redemption – Ideal for donation rewards or when customers need to be added to a guest list.
This flexibility allows you to tailor premiums to your business model! 

The added value for your company

  • ✅ Stronger customer loyalty – Rewards give customers a real incentive to keep shopping with you or using your services.
  • 🏆 Competitive advantage – Stand out from the competition with digital and innovative customer loyalty programs.
  • 🔄 Less willingness to switch – Customers remain loyal because they do not want to lose the benefits they have accumulated.
  • 🎨 Maximum flexibility – You can offer creative rewards that perfectly match your business model.
With an attractive rewards program, you not only strengthen customer loyalty, but also promote long-term business success! 

The functions in detail

  • 🎁 Flexible allocation – rewards can either be redeemed for points or given to customers free of charge.
  • 👥 Segmented rewards – Determine which customer groups can see and redeem a reward.
  • 📅 Visibility & redemption period – Rewards may be visible in advance, but can only be redeemed at a later date.
  • 💰 Select points account – Specify which account the points will be deducted from (e.g., standard points account or stamp account).
  • ✅ Activation & deactivation – Rewards can be managed and activated or deactivated at any time in the dashboard.
  • 🔓 Reward activation before redemption – You can set it up so that customers must activate a reward before it can be redeemed. The points will be deducted upon activation.
These features enable you to Customization of your rewards program – precisely tailored to your strategy and target group! 

Redeemable types for rewards

  • There are various ways in which customers can redeem their rewards:
  • 🏪 Present in store – The reward is redeemed on site, e.g., via a static QR or barcode and an adjustable countdown.
  • 📦 Shipping of the reward – The reward will be sent to the customer's registered address.
  • 🔑 Promo codes – One-time valid codes that can be redeemed online or in-store. Each code can only be used once.
  • ⚡ Instant redemption – Ideal for automated actions, such as adding someone to a guest list or donating points to a good cause.
These redemption options offer maximum flexibility and can be adapted to your business model! 

Redemption restrictions & reward details

📌 Redemption restrictions help you control how your rewards are used. You can specify how often a reward can be redeemed per customer:

  • X times per day, week, month, year, or unlimited
  • Once every X days (e.g., once every 30 days)

📄 Individual descriptions – Each reward can contain multiple descriptions, e.g.:

  • Detailed description: What does the premium include?
  • Redemption description: How and where can it be redeemed?

🖼 Images for the rewards overview – Upload a detailed image for the rewards description and a preview image for the rewards list to increase appeal.

These settings ensure clear communication and an appealing rewards experience for your customers!